The Complexities of the New Latina Televisual Conservative Voice in the United States

Abstract

The 2020 presidential election revealed a surprising shift among Hispanic voters, with many supporting President Trump despite his negative comments about Hispanic immigrants. This essay examines the roles of conservative Latina television hosts Ana Navarro on The View (ABC) and Myrka Dellanos on La mesa caliente (Telemundo). It explores how they construct their on-air personas, engage in political discourse, and connect with audiences in both English and Spanish-speaking media. The study aims to understand the evolving landscape of media representation, political discourse, and cultural identity within the diverse fabric of American society.